BLACKPINK's Lisa Becomes MAC Cosmetics Global Ambassador

Lisa for MAC Cosmetics

 

MAC Cosmetics has revealed that its new global ambassador is Lisa, the member of the successful k-pop girl group BLACKPINK, making her the first female k-pop star to represent the brand.

Lalisa Manoban, Lisa's real name, will headline MAC's collections and campaigns and inspire some of the brand's new projects in the booth. She will also work with MAC makeup artists to share her exclusive looks, beauty tips, skincare routines and more with fans. Her long-term association with the line began in October.

“I've always been a huge fan of MAC! I like how the brand turns makeup into a form of self-expression that always gives me great confidence on stage,” says the rapper, dancer and singer. "Together with MAC, I am excited to invite and empower more audiences as we both have individuality and diversity at our core."

In addition to topping the charts and setting records on YouTube, Blackpink has also made its mark on the world of fashion and beauty.

From being known for their personal styles and sitting front row at fashion week, the four members of the band have been named brand ambassadors for the industry's biggest names: Jennie for Chanel, Jisoo for Dior, Rosé. for Yves Saint Laurent and Lisa, in addition to MAC, for Celine, as well as being the first Hedi Slimane ambassador for the French fashion house and also recently became an ambassador for Bvlgari.

Of course, the BLINKS are celebrating this new achievement and made the #MACLOVELISA and #MACGlobalAmbassadorLisa trending.
 

What does beauty mean to you and how has it been an empowering tool?
 

Lisa: For me, beauty is confidence. Beauty comes from inner confidence and attitude. Makeup and style are just the cherries on the cake for your beautiful interior.
 

LISA became a representative of the Moonshot, Nonagon and Penshoppe brands, as the face and spokesperson for DOWNY, Zhengouli, Brawl Star wars, VIVO, AIS and finally an Ambassador for CELINE, BVLGARI, MAC.
 

"Never give up on your dreams, no matter how painful and difficult your journey is. If you trust yourself and fight for it to the end, your dreams will come true. You can do it!" - Lalisa Manoban